http://artitude.com/web_strategies Techniques & Strategies for a Successful Web Site Wed, 29 Jul 2009 13:47:52 +0000 http://backend.userland.com/rss092 en In order to increase the amount of traffic coming to your site, there needs to be an awareness that your site even exists.  Word of mouth and direct advertising methods work to some degree but they are completely overshadowed by the most important way to get your website noticed:  search engine optimization.  When a person [...]]]> http://artitude.com/web_strategies/web-strategies/using-web-video-to-enhance-search-engine-optimization/ Has your SEO marketing lost its way? Did you work on your SEO for your site to drive in new business, but now you are getting clicks from all over the world when you’re just a small business centered in one city?  The latest trend in SEO is to increase the focus on the local [...]]]> http://artitude.com/web_strategies/web-strategies/seo-trends-in-the-local-market/ If you have a web presence and want to increase exposure to your site in your local markets there are several ways you can accomplish this.  Local patrons will have the security of knowing they are dealing with a local business.  In addition, they will be confident in knowing that they are helping contribute to [...]]]> http://artitude.com/web_strategies/web-strategies/how-to-increase-seo-in-your-local-market/ Most web site owners are aware of the importance of increasing their search engine rankings by increasing their search engine optimization.  However, a lot of sites use very general keywords in their marketing efforts and forget about the local market that can be an essential component of their business.  Although the Internet gives you the [...]]]> http://artitude.com/web_strategies/web-strategies/benefits-of-increasing-seo-for-your-local-market/ Web video seems to be a trend that is becoming increasingly popular with websites these days.  But why is that?  Web videos are easy to add to a site, are readily available and benefit a website in multiple ways.  It is no wonder there are so many people adding this useful tool to their website.  [...]]]> http://artitude.com/web_strategies/web-strategies/benefits-of-web-video/ For businesses catering to local markets it is important to enable people who are searching for your particular product or service to easily find your website.  This means that your search engine rankings should be high when people search for particular terms targeted to your market area.  For example, a California business that sells auto [...]]]> http://artitude.com/web_strategies/web-strategies/basics-of-seo-for-local-businesses/